
To provide high-quality healthy treats, made with certified organic ingredients whenever possible, supporting a healthy diet and lifestyle for pets.
Heidi’s products contain no sugar, salt, artificial preservatives, artificial colors, propylene glycol, artificial palatability enhancers. The ingredients in our treats have been chosen not only for their terific taste, but also for their health benefits.

A $10 billion dollar industry in the U.S. - pet food - may be unintentionally deceiving pet owners. A report by the
Animal Protection Institute (API) indicated that it is not uncommon for pet food coming out of major manufacturers to contain slaughterhouse waste and grains considered "unfit for humans." This could include, the API report said, cancerous and diseased meats and whole grains that have had starch and oils removed by chemical processing.
Furthermore, the amount of grain products used in the manufacture of pet food has increased considerably over the past ten years. What was once considered filler is now often the major component of most pet foods sold in supermarkets.